How we’re priced
Digital Odyssey vs. the market
Where our Social Media pricing sits against agencies serving this market — budget providers on one end, established agencies on the other.
Price structure
The tiers
Tier 1
Social Essentials
A single clinic or location that needs a consistent, credible feed.
$550 per month · CAD, plus GST
Setup: $450 one-time brand kit & calendar setup
Tier 2
Social Growth
A practice or business using social as a genuine acquisition channel.
$950 per month · CAD, plus GST
Setup: $450 one-time
Tier 3
Social Lead
Multi-location groups, or brands where social is the main demand channel.
$1,600 per month · CAD, plus GST
Setup: $450 one-time
Scope of work
Exactly what each tier includes
Every figure is a commitment, counted — and what is deliberately not included, so there is never a dispute.
Social Essentials
Tier 1 · $550 per monthWhat’s included
- 16 designed static posts per month
- 4 short-form reels per month (up to 30 seconds)
- 3 platforms — Instagram, Facebook and one of LinkedIn, TikTok or Google Business
- Captions, hashtag research and alt text on every post
- Content calendar delivered 10 days ahead for approval
- 2 revision rounds per asset
- Scheduling and publishing handled by us
- 1 monthly performance report
Not included
- Community management — available from Tier 2
- Original photography or filming — quoted separately
Social Growth
Tier 2 · $950 per monthWhat’s included
- 20 designed static posts per month
- 8 short-form reels per month (up to 60 seconds)
- 3 platforms
- Community management — 20 minutes per business day, replies within 4 business hours
- Monthly 30-minute strategy call
- Quarterly competitor review
- 2 revision rounds per asset
- Monthly report with reach, engagement and enquiries attributed
Not included
- Filming days — from $1,600, quoted separately
- Paid promotion — managed under a Paid Ads package
Social Lead
Tier 3 · $1,600 per monthWhat’s included
- 30 designed static posts per month
- 12 short-form reels per month
- 4 platforms
- Active community management — 45 minutes per business day
- UGC and influencer coordination — up to 2 creators sourced and briefed per month
- Bi-weekly reporting plus a monthly 45-minute call
- Unlimited revision rounds
- Quarterly content strategy refresh
Not included
- Creator fees and product seeding — passed through at cost
- Filming days — from $1,600
Standing terms
- Flat monthly fee. Never a percentage of your ad spend.
- Three months to start, then month to month, 30 days’ notice.
- You own your ad accounts, website, pixels, phone numbers and data.
- Ad spend is billed to you directly by the platform and is never marked up.
- All prices in Canadian dollars, plus 5% GST.
- Scope reviewed August 2026.